– ELLA – is a Brand. Every brand has a story and I have mine:

JUNE 26, 2016 is one year anniversary operation of Ella’s Vacation Rentals.

On June 26, 2015, I’ve deleted the final link, press press release, marketing, branding and everything associated with my dream, passion and vision of an “old brand” that I brought to Florida.  I bought a new Domain and Ella’s Vacation Rentals was born!  The history of Ella’s Vacation Rental is well written here: ELLA is a brand

Ella’s set of values: LOYALTY, PASSION . . .  Ella’s Mission: ELLA’s Mission in Life

LOYALTY – I was working hard, but most importantly passionately on my dream, I trusted in its success with my all heart and then I blinked and the competitors real estate signs went everywhere .

PASSION – I actively engage my passion on a daily basis, by posting colorful, quirky and exotic photographs on numerous social media platforms, and by providing sound, practical information for fellow travelers. In this manner I am able to share my passion with my guests, as well as thousands of people around the world. Some of them may become customers. Or they may not. But I am demonstrating and perpetuating my lifelong dream.