– ELLA – is a Brand. Every brand has a story and I have mine:
On June 26, 2015, I’ve deleted the final link, press press release, marketing, branding and everything associated with my dream, passion and vision of an “old brand” that I brought to Florida. I bought a new Domain and Ella’s Vacation Rentals was born! The history of Ella’s Vacation Rental is well written here: ELLA is a brand
Ella’s set of values: LOYALTY, PASSION . . . Ella’s Mission: ELLA’s Mission in Life
LOYALTY – I was working hard, but most importantly passionately on my dream, I trusted in its success with my all heart and then I blinked and the competitors real estate signs went everywhere .
PASSION – I actively engage my passion on a daily basis, by posting colorful, quirky and exotic photographs on numerous social media platforms, and by providing sound, practical information for fellow travelers. In this manner I am able to share my passion with my guests, as well as thousands of people around the world. Some of them may become customers. Or they may not. But I am demonstrating and perpetuating my lifelong dream.